Pay Less, Earn More
with Direct Mutual Funds
- Higher NAV
- Better Returns
- No Advisor Fee
Clear. Simple. Smarter investing.
Know Your Responsible Investing Score
| Rate Yourself as per your answers | Yes | No |
|---|---|---|
| Do you know the cost of your MF? | 1 | 0 |
| Are you paying the performance fee of fixed commissions? | 1 | 0 |
| Have you rotated Sectors in your MFs? | 1 | 0 |
| Has your portfolio generated more returns than Nifty over the past 5 years? | 1 | 0 |
| Have you invested in EFTs / Index Funds / Direct MFs? | 1 | 0 |
If your total score is 3 or less, reconsider your existing approach.
Why Choose Direct Mutual Funds?

Lower Costs & Higher Returns
No distributor or agent commissions—so you save more with a lower Total Expense Ratio (TER).
What you save in fees gets added to your returns. Over time, that can mean thousands more in your pocket.

Full Transparency
You see exactly where your money goes—no hidden charges or intermediaries.

More Control
You choose your funds, track your investments, and make decisions at your own pace.

Same Funds, Better Value
Direct plans offer the same portfolio as Regular plans—just without the extra cost.
How PriceBridge Helps You Bridge the Gap
Liking the benefits of Direct Mutual Funds but unsure how to get started or manage it smartly?
That’s where PriceBridge comes in.
We help you
- Transition from Regular to Direct plans seamlessly
- Understand your current portfolio and cut hidden costs
- Curate a direct investment strategy aligned with your goals
- Maximize returns with minimal friction
Why Choose Us?
₹10,000 cr+
Assets managed in 2 years
20.48% TWRR
Returns since inception
0% Fixed Fee
Pay only on profits made
Frequently Asked Questions
Lorem Ipsum change this copy the benefits of Direct Mutual Funds but unsure how to get started or manage it smartly?
1. Do Regular Mutual Funds give better returns than Direct plans?
No. Both invest in the same underlying mutual fund. The only difference is cost. Regular plans include distributor commissions, which increase the Total Expense Ratio (TER) and eat into your returns.
2. Will I lose access to financial advice if I switch to Direct plans?
Not at all. You can still receive expert, conflict-free advice through SEBI-registered Investment Advisors (RIAs)—who charge a transparent fee instead of hidden commissions.
3. Is the difference in expense ratio really that significant?
Yes. Even a 1% lower TER in Direct plans can result in ₹50 lakh to ₹1 crore+ more over 10–20 years on large portfolios, thanks to the power of compounding.
4. Are Direct Mutual Funds only for DIY investors?
No. Many serious investors and HNIs opt for professionally managed Direct plans via PMS providers like PriceBridge—getting the best of both worlds: lower costs and expert oversight
5. Is switching from Regular to Direct plans risky or complicated?
Not with the right guidance. A professionally managed PMS like PriceBridge ensures a smooth, tax-efficient transition without disrupting your investments.
6. What is Direct Mutual Fund PMS?
It’s a professionally managed service that invests in the same mutual funds as regular plans—but through Direct options with lower TER. You get expert handling without embedded commissions.
7. Who is PriceBridge’s service for?
We specialize in portfolios ₹50 lakhs and above. Ideal for long-term investors, professionals, and business owners who want to optimize returns and reduce unnecessary costs.
8. Why should I choose PriceBridge?
- SEBI-registered PMS
- Fiduciary, commission-free approach
- Transparent, proven, and client-first
No Hidden Fees. No Commissions. Just Clarity.
We pioneered the concept of Managed Mutual Funds.
0 % *
No PMS fees up to 12% of annualized returns
(Expenses at actuals*)
Fees as per PMS Agreement
Flat fee
beyond 12% of annualised returns.
Meet Our Team of Experts

R Viadyanath
B.Com, ICWA, MBA with 35 years of Experience in Exchange Operations Investment Management, Business Consulting, Asset / Wealth Management

Swapnil Kulkarni
BCA (Symbiosis), Pursuing PG Portfolio Management (NISM) – over 17 years of experience in Wealth Management

R Viadyanath
B.Com, ICWA, MBA with 35 years of Experience in Exchange Operations Investment Management, Business Consulting, Asset / Wealth Management

R Viadyanath
B.Com, ICWA, MBA with 35 years of Experience in Exchange Operations Investment Management, Business Consulting, Asset / Wealth Management
Schedule a call
we’re here to help you take that important first step toward achieving your financial goals